User-generated content (UGC) is a powerful tool that can be used to boost the effectiveness of SMS referral campaigns. By incorporating UGC into your campaigns, you can: Increase the credibility of your brand Generate excitement and buzz around your products or services Drive more traffic to your website or landing page Increase sales There are a number of ways to incorporate UGC into your SMS referral campaigns. Here are a few ideas: Feature customer testimonials in your SMS messages. This is a great way to show potential customers that your products or services are loved by real people.
Run a hashtag contest on social media and ask
The winning entries can be featured in your SMS messages, giving you even more UGC to use. Create a branded hashtag for your referral program and encourage users to share their referral links on social media. This is a great way to get the word out about your program and generate new leads. When using UGC in your SMS referral campaigns, it’s important to make sure that the content is relevant to your target audience and that it’s high-quality. You also want to make sure that you have permission from the users to use their content.
Here are some tips for getting permission to use
Ask users for permission before using their content in your SMS messages. Offer users a reward for allowing you to use their content, such as a discount on your products or services. By following these tips, you can use UGC to create SMS referral campaigns that are more effective and engaging. Here are some examples of companies that have successfully leveraged UGC in their SMS referral campaigns: Nike: Nike ran a hashtag contest on social media asking users to share photos of themselves wearing their products.
